Nfts
Telegram-based app UXLINK completes NFT distribution, teases token airdrop
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Built on the Telegram platform, UXLINK is a social platform and infrastructure focused on knowledge connection. Since its launch in April 2023, UXLINK has established itself as the traffic leader among the new generation of social products, thanks to its unique link-to-earn gameplay.
UXLINK leverages new mass adoption strategies
According to the official project website, UXLINK has more than seven million registered users across 190 countries and regions, with more than 100,000 groups reaching more than eight million users. Recently, UXLINK concluded its first phase of NFT distribution, laying the foundation for the upcoming large-scale UXLINK token airdrop and future layered operations.
Mass adoption is a central issue in the world of Web3 and a fundamental concern for all entrepreneurial teams in the application layer. This is also the main reason why sectors such as gaming, social media and RWA are attracting significant attention.
In light of recent developments, the approval of Bitcoin ETFs and the imminent listing and trading of Ethereum ETFs have intensified the demand for truly “killer” Web3 applications in the macro environment.
UXLINK’s adoption strategy highlights its infrastructure and community role. The app uses Telegram’s existing user base and relationships within its ecosystem to build social connections based on on-chain trust.
The platform integrates incentive layers into Telegram – preventing duplication of external dApps – improves user retention and engagement through social networks and establishes a solid foundation for collaboration and ecosystem growth.
The retention and engagement of the social aspect exceeds that of gaming or “play to win” platforms. UXLINK leverages social media as its primary gateway, enhancing its rigidity for new ecosystem collaborations and more efficient distribution of capabilities.
UXLINK is pioneering the “link to win” approach to user onboarding
The protocol encourages users to share invite links to join the “UXLink TG community,” allowing guests to earn UXUY points. To achieve this goal, it facilitates the rapid establishment of real-world social graphs on the blockchain via link-earning trust links.
It allows easy propagation of social ties from individual interactions, thereby laying the foundation for group dynamics and network effects.
For developers, it provides dApp-level social relationship data via protocol-level APIs. The AWC protocol manages relationships between identities and on-chain assets, assisting AI models in behavior analysis and recommendations.
UXLINKtherefore actively collaborates with external developers to improve the functionality of the platform and expand the capabilities of the ecosystem.
UXLINK uses self-built infrastructure to meet the needs of the platform. The RWS protocol focuses on social graph problems, improving recommendations and growth opportunities. The AWC protocol manages relationships between identities and assets on-chain, helping developers understand users and analyze and recommend AI models.
UXLINK already collaborates with Web3 wallets like Binance and OKX for UXUY point and NFT distribution. The company also introduced the “UXLINK Social Ecosystem Alliance,” expanding the developer community and third-party project collaborations, resulting in rapid revenue and profit growth.
UXLINK offers numerous use cases and powerful community incentives
The protocol implemented multi-tier operations through the issuance of four tiers of community NFTs. It still reserves a significant share (65%) of incentives for the community.
Active users can receive long-term incentives in UXLINK and ecosystem projects. Developers use UXLINK to pay protocol, data, and dApp usage fees, 85-90% of which is allocated to community users.
Users use UXLINK as a trading commission tool, thereby obtaining airdrops and investment opportunities. Partners pay UXLINK for help with customer acquisition. This is characterized by limited supply and specific use cases, favoring a sustainable deflationary model.
What can on-chain data tell us about UXLINK?
Given the uncertainties surrounding off-chain data sources and methodologies, this section primarily studies the UXLINK on-chain landscape on Arbitrum (ARB).
Since UXLINK has not yet undergone its token generation event, we project the future number of UXLINK token holders by leveraging on-chain scores and NFT holdings data. According to information from Dune Analytics, UXLINK currently boasts an impressive number of over 4.4 million on-chain scores and NFT holders, with over 1.5 million people holding NFTs. Notably, only community members meeting specific scoring criteria have the privilege of creating NFTs and subsequently becoming NFT holders, thereby qualifying them to benefit from the airdrop benefits.
From this data, one can reasonably infer that UXLINK likely already had around 1.5 million token holders before its official listing, a figure very close to NOT’s post-listing scale. Looking ahead, we anticipate further growth in the number of pre-TGE holders, potentially paving the way for one of the most comprehensive airdrops in history in terms of coverage.
According to DappRadar, UXLINK has over 500,000 daily active users, with respective 24-hour, 7-day, and 30-day figures of 574,000, 1 million, and 3.8 million, which closely matches official information.
With UXLINK’s solid establishment of a Web3 social network among users and its continued airdrops to active users after registration, there are strong indications that UXLINK will effectively support user engagement.
UXLINK, on the other hand, follows a dual-token model comprising a utility token (UXUY points) and a governance token (UXLINK).
UXUY points are generated via a proof of link (POL) mechanism without pre-printing. Users earn tokens by inviting others and contributing to the ecosystem, with rewards gradually decreasing based on time, network connections, and total network size.
UXLINK’s total token supply is 1,000,000,000 tokens, of which 65% is allocated to community contributors and developers (POW, link-to-earn and build-to-earn), and the remaining 35% The remaining funds are distributed between the investors, the team and the development of the project.
Wrap
In the previous cycle, STEPN exemplified mass adoption, while in the current cycle, UXLINK has become a leading player. Their rapid success can be attributed to their focus on creating products designed for mass adoption, rather than targeting specific niches. UXLINK extends beyond traditional Web3 messaging platforms with its low barrier to entry, engaging experiences, and compelling incentives rooted in their core principles. These factors contribute to their ability to attract a large user base.
By providing accessible, engaging and enriching experiences, cryptos like UXLINK are bridging the gap between current user behaviors and the potential of Web3, paving the way for widespread adoption in the near future.