Nfts
FC Barcelona will also display its first two NFTs featuring Johan Cruyff and Alexia Putellas at the Moco Museum in the Netherlands
On April 24, FC Barcelona and the Moco Museum unveiled the exhibition in which the first two NFTs in the history of the football club are presented, namely In a Way, Immortal (with Johan Cruyff) and Empowerment (dedicated to Alexia Putellas). Now, and after being so well received by the local population of Barcelona and by all the art lovers from all over the world who visit the famous museum every day, these digital works of art will also travel to Amsterdam, where they can be visited from May 30. .
The first two NFTs in the history of FC Barcelona are part of the Masterpiece collection, a project promoted by Barça Vision and composed of ten objects that will be presented piece by piece. Under the name of “masterpiece”. A digital tribute to Johan Cruyff and Alexia Putellas, the famous museum will also exhibit in Amsterdam these audiovisual pieces with which the club pays homage to the emblematic moments of Barça and the characters who magnify its historical legacy and heritage.
The Moco Museum is an independent installation featuring a wide range of modern, contemporary and street art based in Barcelona, Amsterdam and London, which will open in the coming months. Its collection includes works of art by Jean-Michel Basquiat, Keith Haring, Damien Hirst, Kaws, Jeff Koons, Yayoi Kusama and Andy Warhol, among others, and now also FC Barcelona.
‘The Flying Dutchman’ and women’s empowerment in sport
The first NFT in the club’s history, titled In a Way, Immortal (inspired by a famous Johan Cruyff quote) recreates the late Dutch star’s legendary moment in the stadium when, on December 22, 1973, he ” is gone” to score a crucial goal. in front of Atlético Madrid goalkeeper Miguel Reina.
Barca’s second digital artwork, titled Empowerment, depicts Alexia Putellas’ outstanding performance in the Women’s Champions League semi-final against Wolfsburg, in front of a world record attendance of 91,648. She scored two goals and has been an advocate for women’s empowerment in sport ever since.
The exhibition of the two Blaugrana works of art at the internationally renowned Moco Museum once again shows the club’s clear strategic commitment to the adoption of technology and innovation and, at the same time, of creating unforgettable cultural moments from the past and present, with a particular focus on Millennials, Generation Z and similar supporters.