Nfts
Cristiano Ronaldo announces the launch of the 4th NFT collection on Binance
Legendary footballer Cristiano Ronaldo visited Binance on May 29 to announce his fourth NFT collection. The collection will take fans through important moments in Ronaldo’s illustrious career, capitalizing on the growing demand for unique digital assets.
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The goat, Cristiano Ronaldo, took to her social media account on X on May 24 and excited her fans with the tweet: “Are you ready to relive our journey together? My 4th NFT collection on Binance will be launched soon! »
Soon, Binance also shared the news: “Curious about Cristiano Ronaldo’s latest NFT collection? teasing the crypto community with their illustrious collaboration.
A turn in the lane
CR7’s NFT journey began in November 2022, when he launched his first collection on Binance. It was the first collection in his multi-year partnership with Binance and featured iconic moments from his career. The rarest pieces in this collection sold for almost $10,000.
The two, however, have had their share of issues regarding the billion-dollar class-action lawsuit against Ronaldo in December 2023. The lawsuit alleged that he advertised NFTs, resulting in costly investments for customers. On the other hand, Binance also just settled a $4 billion dispute with US regulators, which led to the resignation of CEO Changpeng Zhao.
While Binance and Ronaldo avoided commenting on the lawsuit, the footballer shared hints of new projects with Binance, which has since left fans waiting for the new collection.
Key takeaways
The NFT launch date is May 29, on Binance. The collection will take fans through important moments in Ronaldo’s illustrious career. Ronaldo’s multi-year partnership with Binance began in November 2022. Despite prior legal issues amounting to a billion-dollar lawsuit in December 2023, related to his NFT promotion, their partnership remains intact.
Currently, Ronaldo’s newest NFT collection creates another monumental intersection of sports and digital art, which also faces a series of recent legal and regulatory challenges.